web design services, website copywriting, messaging, and brand strategy consulting for coaches and consultants

Say good bye to website shame and hello to the website hall of fame.

(Too much? Maybe a little. But it sounded good.)

It’s time to actually put your website to work for you.

(No more living rent-free on your dime.)

With my brand strategy and web design services, you will be able to:

  • wake up each day knowing that your brand and website are working to turn leads into paying clients even while you sleep,
  • have more time to spend with your family during the week instead of just weekends,
  • have the flexibility to work around sick kids and the ability to volunteer at their school,
  • take vacations without worry,
  • and have the freedom to work around your life and mental health.

(wait a sec, was that email from another sales call that just got booked on your calendar?),

This freedom and flexibility is why you started your business in the first place, right?

Melissa Mackey, brand strategy and web design services for ADHD entrepreneurs, looking down at her computer as she works with a glass of wine on the table beside her

The problem is…

So often you have an idea of your brand in your head, but getting it down on paper and forming a clear strategy that you can use is another story. If your message is not clear, compelling, and captivating, with a brand and website design that strategically supports your message, your perfect-fit clients will pass right by you without a second glance.

And that’s the opposite of what you want, right?!

Intentional Strategy + Clear Messaging + Beautiful Design = Dream Clients

Betcha didn’t know these website facts.

(How does your website stack up?)

61% of users say that if they don’t find what they’re looking for within about five seconds, they’ll go to another site (Forbes)

Your messaging needs to be SPOT ON in order to grab their attention and convince them to stick around longer than those five seconds. And the more time they spend on your website? The more likely they are to purchase from you.

57% of users won’t recommend a business with a poorly designed website (Sweor)
50% of internet users say that they use website design as a factor to formulate their opinion on a business. (Semrush)
48% say the number one way they decide on the credibility of a business is determined by the web design (Forbes)

Not only is having an intentional brand strategy, clear message, and compelling copy important, but having a strategic, visually appealing, well designed website is still super important as well.

Crop anonymous freelancer browsing modern netbook while sitting at table in light room with many green potted plants at home

Is your website up for the job?

Schedule a consult call

It’s time for you to stop missing out on clients because of an outdated website and inconsistent messaging.

That’s exactly why I created two solutions for you:

RECLAIM YOUR BRAND Strategy mapping

Brand, Messaging, and Website
Strategy Mapping Session

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Reclaim Your Brand, a 1-1 custom one hour brand, messaging, and website strategy mapping session based on my proprietary C3 Framework, will give you a custom blueprint to rediscovering what makes you unique and brilliant, creating magnetic messaging that converts, and attracting your perfect-fit clients with more ease.

We will dive deep into your current business, brand, messaging, and website and map out a custom blueprint for how you can realign your brand with your heart and values, create messaging that authentically connects with your ideal clients, and develop an intentional brand strategy that sets you apart.

Investment: $497 $347 (limited time BETA price)

BRAND AND WEBSITE SERVICES

Brand Strategy, Messaging, Website Copy, and Web Design

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The Complete Website Transformation experience starts with a complete brand, messaging, and website strategy intensive based on my proprietary C3 Framework.

I then apply your brand and messaging strategy to your website – with a new strategic and stunning website design and compelling, conversion-optimized website copy that speaks right to the heart of your dream clients – making them push that “book a call” button immediately because they NEED to work with you like they need their coffee.

Investment: Starts at high four to low five figures

Ready for your transformation?

Book a no pressure consult call with me.

On this call, we’ll discuss your current challenges and roadblocks, your best next steps to growth, what options I have to support you, then together we’ll discuss the best solution for you.

Celebrate and breathe a sigh of relief. Your new brand, message, and website transformation is on its way!

Book a consult call
Melissa Mackey, brand strategy  and web design services for ADHD entrepreneurs. Melissa is sitting on sofa with a coffee mug wearing a white sweater and green shirt

Kind words

Melissa helped me move forward in my business.

I was very uncertain about what I wanted and the direction that I wanted to go in. Melissa’s knowledge, experience, and guidance enabled me to make decisions and helped me to move forward in my business. Melissa is professional, detail oriented, insightful, and a pleasure to work with.

I had the best experience.

I had the best experience working with you on my website and brand. You were very thorough and let me describe exactly what my brand means to me. I greatly appreciate it.

Melissa Mackey, brand strategy and web design services for ADHD entrepreneurs, looking down at her computer as she works with a glass of wine on the table beside her

Melissa’s process is so thorough.

We really dug into all the details about my business and she perfectly captured what I do and why! I feel like I have a VERY clear idea of how my brand and message will be used to reach my ideal client.

What is the C3 Framework?

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1. Click

Brand Heart Blueprint

The first click introduces your audience to the heart of your brand. With the Brand Heart Blueprint™, we create Purpose & Direction, Values-Driven Connection, and Authentic Voice & Personality to build a purpose-driven foundation for your brand that connects with your audience from the very first interaction. It’s not enough to just exist – you need to do it on purpose (as Dolly Parton once said).

2. Connect

Strategic Positioning Matrix

Once your brand’s foundation is solid, it’s time to strategically position your brand in the market. The Strategic Positioning Matrix™ uses Ideal Client Insights, Competitor Differentiation, and Strategic Market Positioning to position your brand to stand out in the market, helping you connect with your ideal clients, communicate your unique value, and take them from click to client in less time.

3. Convert

Activating Message System

In the final pillar, we focus on converting your audience into paying clients through powerful messaging that inspires action. We’ll use the Activating Message System™, which includes Conversion-Optimized Messaging, Trust-Building Storytelling, and Action-Driven Strategies to move your audience seamlessly along a journey that takes them from awareness to conversion into loyal clients.

Ok let’s be honest here.

(A little bit of real talk …)

  • You could just continue to invest in ads to try and get more visibility for your business
  • You could work with a social media manager to handle your online presence and communicate with your audience.
  • You could hire someone to build another funnel to capture and nurture leads.

You could. They can all be good investments for your business. And there is a time and place for each of these. 

But consider this …

If you have not yet done the foundational work to build a strong strategy for your brand and a clear message for your business …

  • … how effective will your ads be if they fail to resonate with your audience?
  • … how well will your SMM be able to represent your brand and effectively communicate your brand message if they don’t have a brand and messaging strategy to guide them?
  • … how will your funnel convert dream clients if you don’t have a deep understanding of who they are and what they need?
  • … and how will your website do the heavy lifting of connecting with and converting your dream ideal clients if it’s not optimized for them with a clear, intentional strategy to do so?
Melissa Mackey, brand strategy and web design services for ADHD entrepreneurs, sitting on some stairs smiling at her computer that is in her lap

My brand strategy, messaging and web design services are perfect for you if…

  • You already have an established business and are working with clients.
  • You have achieved some level of success in your business and are ready for your next level of growth.
  • Your current brand, website, and message are not clearly communicating your value and expertise to your ideal people.
  • Your business has evolved over time, you’ve made shifts and pivots, and you want to be crystal clear on your messaging and positioning and have a clear strategy for differentiation for continued growth.
  • You’re ok with sweet little faces occasionally popping in on a call.
  • You value your time and know that yours is best spent on taking care of your clients and other income producing activities while mine is spent upgrading your website.

Got questions? I’ve got answers.

Yes, I do. I require a 25-30% deposit to book your service and save your spot, then the rest of your payment can be split up into 2-4 month payment plans depending on the scope of the project. The full payment is due before our time together is complete.

I typically work with WordPress (self-hosted, not .com). If WordPress scares you, don’t worry! I won’t be using code to build your website and you will be able to update and make changes to it in the future if needed. I will send you a training video to show you how. However, I am happy to discuss your options and help you find the best platform for you.

If this is a brand new website or you are moving to WordPress, you will need to purchase a domain and hosting if you have not already done so. I am happy to help you with this and can get you a discount on my favorite hosting service, just ask.

You will also need legal pages for your website such as a privacy policy and terms and conditions, etc if you do not already have them. Again, I have resources for those if you need them and can get you a discount on these as well, just ask!

I do! Your website project comes with 30 days of post launch support. If you have any questions or concerns during this time please feel free to reach out via e-mail. I’ll respond back within 24-48 hours to address your questions.


I also offer website maintenance plans so you can have peace of mind that your website is being properly cared for and maintained. The monthly maintenance/care plan covers monthly WordPress, theme, and plugin updates, off-site backups, confirmation that everything is working correctly, one hour of website edits each month, yearly website wellness checks, and a discount on future services.

You are always welcome to book a call with me and we can chat about where your business is, what your needs and goals are, and discuss the best next steps for you and your business.


I also have a $97 brand and website custom audit offer. You will get my eyes on your website and messaging and I will send you a loom recording of my feedback so you know what is going well on your site and what might need to be improved to make signing clients quicker and easier. 

Feel free to message me on Instagram or send me an email at [email protected] to ask any other questions you have.