7 Direct Sales Myths Busted

7 Direct Sales Myths Busted

There are lots of direct sales myths out there. Many people don’t really know what it is all about. Maybe you have even thought some of these at some point! Let’s set a few things straight. These are just a few direct sales myths that I want to address. Seven Direct Sales Myths Busted! www.melissamackey.net/direct-sales-myths

  1. Easy to do and easy money. Maybe you have thought this at one point. Many people who sign up for a direct sales company do so because they think it is easy to do and will be easy money. But if you are in direct sales already, you know that that’s not really true, at least not for most people! Having your own direct sales business is hard work! You really have to work hard at it if you want to succeed and earn money. Yes, some people may have a knack for sales and seem to make money easily, but many people have to work their butts off! Which is ok!Making money with direct sales is possible, it just takes work! Click To Tweet
  2. Your friends and family will be your best support. I mean as soon as you sign up and start telling your friends and family about this awesome new product, of course they are going to want to support you and buy it, right? Wrong! As sad as it may be, typically our friends and family are our worst customers and often worst supporters. Sad, but true. And if you are someone who gets lots of support from your friends and family, consider yourself blessed! As soon as you can get out of your “warm market” (friends and family), the better!

    Read How To Do Direct Sales Without Being Spammy

  3. DS people aren’t running a real business. A lot of people seem to think that you’re not running a real business if you are in direct sales or network marketing. They think it can only be a hobby. This is so not true! Yes, many people do it on the side or as a hobby, but there are also many people who are really, truly working it as a business and really doing well at it! Like I said before, making money at direct sales is possible, especially if you run your business like a business. And even though you represent a company, you really do own your own business in direct sales. You are not an employee of the company; you run your own business. As a direct seller you have to market your business, sell a product, oftentimes keep inventory, pay taxes, work hard, gain customers, etc. If you are truly working your business as a business, you will truly succeed and make money. Who can say your business is not legit, then!
  4. Pyramid scheme or scam. People who think that all direct sales or network marketing businesses are pyramid schemes or scams don’t really understand what they are. Pyramid schemes are illegal. Direct sales and network marketing companies are not pyramid schemes; if they were, they wouldn’t exist. In a true pyramid scheme, the lower level “consultants” cannot exceed the higher level people. But in direct sales, any consultant can start their business and exceed the income and level of their upline if they work hard enough. Direct sellers make whatever they earn. So if they work hard and do well, they will make more than the person they signed up under, who may not be working their business much at all. Direct sales is also more focused on selling a product than recruiting. Yes, you may get paid a little on your recruits’ sales, but it is typically not much. You still need to rely on selling your product.
  5. Only for stay-at-home moms. Yes, there are a lot of stay at home moms who use a direct sales business as a way to add some income to their family while still being able to stay at home, but not all women (or men!) in direct sales are stay at home parents. Some are not parents at all, some are people working full time jobs and doing this on the side, some may be college students who use it to help pay for college/rent/food/etc, and some are retired men and women who spent a lifetime in the corporate world. There are lots of different types of people in direct sales businesses! You can work it part time, full time, as a hobby, or however you want!

    Check out my mini course, It’s All a Bunch of DS

  6. Crappy products for a high price. If you have tried very many products from different direct sales companies, you will know that this isn’t true! Most of these companies have really great products! Most of them are deserving of their “high” price, because they are good quality products. And many of these products you can not buy the same type of product or the same quality of product anywhere else! Just try some and see! 😉 Besides, you are also paying for the relationship and experience of having personalized service and a knowledgeable consultant. Plus, a company is probably going to pay for marketing their product, no matter what. Maybe it’s through TV and magazine ads, bill boards, radio, etc. Or maybe they can pay real people to promote their products through direct selling.
  7. All direct sales people are annoying. I can totally see why a lot of people may think this is true. I mean, sometimes you look through your news feed and every other post is someone trying to sell something. Or you are constantly getting private messages from people trying to get you to buy something. Or you are frequently added to a direct sales group that you aren’t interested in. I get it. There are some really spammy marketing tactics being used by many of the people in direct sales. BUT! Not all direct sales consultants are like that! There are LOTS of people who are doing it right, and there are coaches and other people like me who are trying to help make a difference in teaching people the right (non-spammy) way to market their direct sales business.

What other direct sales myths have you heard or once believed? Leave a comment and let me know! SaveSave

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Mindset Will Make Or Break You – Guest Post by Erika Tebbens

Mindset Will Make Or Break You – Guest Post by Erika Tebbens

Mindset Will Make Or Break You

“Whether you think you can or whether you think you can’t, you’re right.” -Henry Ford

Are you struggling with your mindset in your direct sales or MLM business? Here are some tips to help! www.melissamackey.net

You know how it goes…you join your company, the kit shows up, you are so pumped to get started, and you love the products so much you are certain people will be flocking to you to purchase them. Then reality sets in and it becomes fear city!

  • Can I actually be successful with this?
  • What if everyone thinks this is stupid?
  • What if nobody wants to buy from me?

Yep, it’s happened to the best of us. Sometimes it creeps in again and again no matter how long we’ve been doing it, or how much success we’ve had. Here’s where a strong, positive mindset is crucial.

Before you send a single message asking someone to host, before you get pumped to make your Facebook group for your customers, before you do literally anything, you need to get crystal clear on why you want this business and visualize yourself succeeding.

The reason so many business leaders preach about the “why” is because it’s essential. So even though you might say to yourself, “Yeah, yeah, I get it. Can’t we move along?,” you will need to anchor yourself in your “why” in order to push through the challenges that are going to come up.

Here’s an example of a solid “why.”

Susie Sales has joined company XYZ and is a stay-at-home mom to three kids. While her older two are in school, she enjoys spending time with the youngest. One child plays softball and the other plays soccer, totaling several hundred dollars each season in fees. Although she loves her kiddos, she gets burnt out sometimes and would love to treat herself to a mani/pedi each month, and a date night with her spouse. She figures if she brings in $300 each month she can achieve all of these goals.

Could Susie find other ways to make $300 each month? Sure! But she can’t work during the day without paying for childcare, and her evenings and weekends are tricky with the sports her kids are involved in. Direct sales to the rescue! It’s such a great solution to an already busy calendar.

But here is where Susie has to get to work and actually start getting her products in front of people. Here’s where she has to find out how much she has to sell each month to make the $300. How many products? How many home shows? Will she be doing Facebook parties?

If it means doing two home shows and maybe a catalog party or Facebook party each month to hit her goal, she’s going to need that strong “why” when her calendar doesn’t look like she wants it to.

I’ll be honest, I can hustle with the best of them, but when my calendar looks “meh” I simply want to watch Netflix and drink wine and hope the problem just works itself out. Sadly, it won’t.

This is when I have to refocus on why I started my business and why it’s important to keep at it. How bummed is Susie going to feel when she can’t pay those sports fees next season? How disappointed will her spouse be when they can’t have date night? Sure, she can skip the mani/pedi this month, but how many months does she really want to do that?

So what do you do?

When you get in these situations, give yourself a five minute pity party. Set a timer, cry if you have to, and then wipe your face and get ready to rock! Go in your bathroom and strike a Wonder Woman pose* in the mirror for two minutes. Tell yourself that you are awesome and if so many other women can succeed in the industry, there’s no reason why you can’t either.

Think of the women you know who are successful in spite of major life obstacles or challenges. Use that as inspiration. Then sit down with a pen and paper and start brainstorming what you are going to do to hit that goal. Who might want to host? Could you put together a multi-vendor shopping event? Host your own fun event? Are there local businesses that could use your products? Past customers you need to follow up with? Now take action on that list and don’t stop until you are satisfied.

Time and again the women I’ve seen have consistent success are the ones with the best attitudes. They are the ones who say, “I’m not sure exactly how I’m going to do this, but I’m going to figure out a way.” They are the ones who have a terribly disappointing month and instead of quitting, vow to push ahead and succeed.

I had a boss once who told me, “You can complain about the things you don’t like, but only if you offer up suggestions afterward.” This right here is mindset work. So often people will come up against a challenge (a product sells out, shipping times have increased, hostess rewards change, etc.) and they want to wallow in it and blame their company. Instead, get your head in the right place and figure out what you CAN do to make the situation better.

I guarantee you even the women you see at the very top have their own struggles and frustrations. They have bad months and difficult seasons, and many even struggle with burnout. But the unifying factor in what keeps people going is the mindset that they can improve their current situation and forge ahead.

If they can do it, I guarantee you can too!

Want more specifics?

Here’s the exact training I recently gave to over 200 women in the industry. Simply click and you can get my guide on the 10 Actions and Attitudes that are essential for business newbies.

*Think I’m just being silly with the Wonder Woman pose? Think again! Check out this amazing TED talk with Amy Cuddy about the power of body language on mindset.

 


About the guest author: Erika Tebbens

Erika Tebbens helps motivated women with business goals fine tune what they do and how they do it, so they can have more joy in their businesses. She has experience in traditional retail and direct sales and loves providing support so she encourages you to join her Facebook group and reach out. She started her business because she’s been running businesses and leading people for over 10 years, and wanted to share what she’s learned along the way. She is inspired by women entrepreneurs and wants to empower them to run successful businesses they love. Find her on Facebook at Bossy Lady Coaching Happy Hour!

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3 simple ways to be more productive

3 simple ways to be more productive

We all could use more productivity in our lives, amiright? You know, you get on your computer planning being super productive and get lots of work done….but then Facebook. An hour later, after you’ve caught up on all 101 groups you are in, you decide you really need to get down to business, but then you realize you left some laundry in the washer you need to take care of. Or your kids are still up and it’s past their bedtime. Or *insert a thousand different reasons here.* Sometimes you get to the end of the day and realize you really haven’t done any work at at all.

Here are a 3 simple ideas to be more productive.

*This post contains affiliate links to things I use and love.*

3 simple ways to be more productive

Set a timer

If you’re having trouble getting started and getting down to business, set a timer for 25 minutes (or however long you choose). Work for those 25 minutes, then let yourself take a 5 minute break before setting the timer again and working for another 25 minutes. This technique actually has a name… the Pomodoro Technique. Traditionally, the timer is set for 25 minutes, but you can set it for longer if you think that works better for you. After a few work sessions you can give yourself a longer break. Having a set (short) time to get work done can help you be more productive, less distracted, and give more attention to the work that needs to be done. Try it and let me now how it goes!

Having a set (short) time to get work done can help you be more productive and less distracted. Click To Tweet

Stay organized and have a system

Another tip is to make sure you stay organized! This way, when you sit down to work, you know what needs to be done. Having a system for things like graphics, content creation, etc, will help tremendously as well! One of my favorite sites to use is Trello. I love how it helps me stay organized. I can keep track of to do lists, keep track of my blog post ideas or social media posts, communicate with clients, and more! It is easy to move cards around to different lists and I can easily access it from either my computer or my phone. It’s a great way to keep myself organized!

I have also found that having a list of content ideas and content calendar has helped a whole lot! This is something that I invested in to have someone help me with….definitely a valuable investment for me! (Shoutout to Abby Herman – Write Solutions!) She helped me come up with lots of content ideas and put it together into lists and a calendar for future posts. So whenever I need to write a blog post, I can go to that file and find an idea to write about.

Batching and Automation

Batching and automating my posts and graphics is another thing that helps me to be more productive. I often sit down and create content and graphics for my Facebook page and Instagram all at the same time. My goal is to get at least a week’s worth created, then schedule them out. I create and schedule at least one post a day for the next week on each platform, then go back and a second post for each day if I have time.

I use Facebook’s business page scheduler for my page and Planoly for Instagram. (You can’t have a scheduler automatically post to Instagram for you, but this makes it super quick to post when it’s time!) I also use Tailwind for Pinterest (you can use it for Instagram, too). Once I get this done for the week, I know I don’t have to worry about creating and posting content on my social media pages for the week and can focus on other things I need to do.

Read How Branding Your Direct Sales Business Can Grow Your Business

What tips do you have for being more productive? Share them in the comments below!

Why and How To Get Over Comparison Syndrome in Your Business

Why and How To Get Over Comparison Syndrome in Your Business

Why and How To Get Over Comparison Syndrome in Your Business

Do you ever see someone else running their business successfully and think, “Why can’t I do that?” I think we all have this “comparison syndrome” at times. It may seem like running a successful business comes so easy for those people, but it so hard for us. Why is that? Let me tell you a little secret. You can do it, too! Really. You are just seeing the tip of the iceberg when you are looking at someone else’s business. If you were to talk to them and have them answer you honestly, they would probably tell you that it took a ton of time, energy, and effort to get where they are at. There is a lot of behind-the-scenes work that you are not seeing. Comparing yourself to someone else is NOT helping your business. It is hurting it.

Comparing yourself to someone else is NOT helping your business. It is hurting it. Click To Tweet

Why and How to Get Over Comparison Syndrome in Your Business www.melissamackey.net

Comparison holds you back.

When you compare yourself or your business to someone else, chances are you aren’t working your business to the best of your ability because you are too concerned with what someone else is doing. You’re only holding yourself back and not living up to your full potential. As my friend Kelly Paull from Directly Successful would say, “Stay in your own lane!” Don’t worry about what someone else is doing. If you are going to get to where they are at, you are going to have to do the work to get there. So pay attention to your own business and get moving!

Mindset Matters

Your mindset and beliefs are one of the biggest contributing factors to your business! What you believe about yourself makes a big impact on your business. You may not say anything negative to your customers/clients/followers, but if you are comparing yourself to others and doubting yourself, that is going to come across to them negatively. It will impact how you portray yourself to others and how others perceive you.

Come up with a couple positive affirmations and mantras for yourself that you can repeat any time you feel yourself starting to doubt yourself or compare yourself to someone else. Write them down, post them where you can see them every day, and say them often. Remember to think positive!

Want more mindset tips? Follow Inspired Ivy on Facebook!

Comparison robs you of joy

When you are constantly focused on what someone is doing and where you are falling short (whether it is the truth or not), you are not going to truly be happy in your business or life. You are focusing on the negative and missing out on all kinds of positive things happening around you. Chances are, there are lots of amazing things that you are doing or could be doing in your business, but if you are too focused on someone else’s business, you are not seeing those things. Girl, get back in your own lane and start enjoying what is happening in your business!

Focus on improving yourself

Instead of focusing on what someone else is doing in their business, focus on what you are doing and what you can do to improve. Instead of comparing yourself to someone else, compare yourself to where you were yesterday, last week, last month, last year. What have you done to grow your business? Look at how far you have come since you first started! What amazing things are you doing in your business? Write them down! Look at them often and remind yourself how amazing you are. What can you do to make your business better? Make a plan and get moving!

Do you.

Be you. Do you. People want to do business with you because you are you! Stand out from the crowd, brand yourself, and own who you are. As Dr. Seuss said, “Today you are you, that is truer than true. There is no one alive that is youer than you.” People will see your authenticity and confidence when you stay true to who you are. You will shine in your business when you stop comparing yourself to others and stay focused on who you are and what you do. You will grow and reach your full potential when you are working your business and not looking around.

Are there social media accounts you need to unfollow? Emails you need to unsubscribe from? Mantras you need to write and post? Whatever you need to do in order to keep the comparison syndrome at bay, do it!

Read 7 Things I Stopped Doing In Order To Grow My Business

Leave a comment and tell me…. do you struggle with comparison syndrome? What have you done to help with the comparison problem? What are you going to start doing today?

Resources for Direct Sellers

Resources for Direct Sellers

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